The Project:

Visual identity design for CoPilot: a fitness and Apple Watch app dedicated to coaching, nutrition guidance, personalized workouts, and progress tracking. The color palette and typography is very approachable, and the logo symbolizes the app's defining feature of pairing you with a 1:1 coach to make long-term, positive changes for a healthier life. Project completed in 2021. Scroll down to see more!

Brand Design: Wells Collins

Strategy + Art Direction: Spectacle Strategy

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