Termgrid - Brand Guidelines

TermGrid Visual Identity

TermGrid is a SaaS platform that helps borrowers, lenders, and advisors manage the debt financing process end-to-end.

They are creating a whole new category of debt management and trying to automate existing traditional categories and make their use a pleasant experience.

TermGrid wanted a consistent and memorable brand with a visual language that would resonate with their customers and serve their marketing team for years.

Aligned towards the audience

After extensive research on the three different user groups, consisting of lenders, borrowers, and advisers, we revised TermGrid's visual identity and developed a website platform that exclusively addresses these groups and meets their needs.

Check the?Live Website here

We are BB Agency

We're a digital agency crafting holistic, people-friendly experiences. We serve as a strategic partner for fast-growing tech companies in need of a scalable website with modular CMS, a design system, and future-proof brand identity. Through challenging core assumptions, we shape the products and services that improve the lives of thousands every single day.

Check us out at?www.bb.agency